Everything is an experience and every touchpoint counts

Ana Maria Muñoz ••• retail and brand experience consultant

Where commerce meets community is where I love to play. And as a former shopkeeper, my perspective on both is broad and refined.

With nearly two decades of creating experiences through products and places around the world, I’ve developed a unique set of inspiration points for bringing intentionality and delight to customer touchpoints across retail, hospitality, placemaking, product design, interiors, and brand experiences.

Sweet Spot Services

Relevant Retail

Objects in our lives create both tangible and psychological value that add up to our overall quality of life. From product curation and development to pop-up retail for your brand or activation, I can help make your retail offerings intentional and impactful.

Experiential Marketing

Curated events connecting people, products, and places—combined with artful activations and collaborative campaigns—are at the heart of what makes marketing exciting and meaningful. Let’s meet IRL to share and inspire.

Creative Visioning

When you’re feeling stuck, call on me for next-level thinking for brand opportunities and touchpoint enhancements. From products to interior spaces, I bring a holistic approach to the micro experiences your customers truly desire.

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  • "Ana Maria is a take-charge person who can present creative ideas and communicate the benefits ... Her events were always unique and well attended."

    Sall Lunetta, Director of Property Management, Shopcore Properties

  • "Ana Maria's ability in spotting and unlocking the potential in any scenario, project, or event is incredible. Her taste and intuition are unmatched"

    Katie Stewart, Installation Artist, Photographer & Art Director

  • "Ana Maria has an incredible ability to connect with people and to extract information from the conversation ... by the end of what you think is a casual chat ends up being a well-executed plan for what’s next!"

    Shelley Kimball, Founder of W/Compliments

  • "Ana Maria brings an impeccable design eye, vast knowledge of the retail/commerce landscape, and an infectious energy to every project she takes on."

    Jourdan Fairchild, Interior Designer

A picture is worth a thousand words

I’m also an author!

A book for future, past, and present Shopkeepers

(and the people who love them)

Get in touch